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Marketing Your Rental Property


Del Val has developed our exclusive 4-Step LeaseUP! program to get your property rented as quickly as possible including advertising on 100’s of websites, professional-quality photos and videos, extensive knowledge of keywords and how to get your property found on internet searches, and personally showing the property with our leasing agents.

Dedicated Leasing Specialist

During the leasing process you will work with an assigned leasing professional whose only goal is to get your property marketed and get it rented quickly. During this time, you can expect us to be checking on your property and showing it to prospective tenants, as well as updating the listing on various websites, answering potential tenant questions and communicating with you. Our team will ensure that your property is presented in its best light online and in person to get you a great tenant.

Professional Rental Market Analysis

Pricing the home correctly is one of the most important factors in getting it rented quickly. Overpricing the home will cause the property to rent less quickly, costing you time and money.

We start with a competitive rental price analysis which combines market data with our professional knowledge of current market conditions to give you the most accurate rental price possible. This will get the home rented fast and for the most that the market will bear.

Our Video Marketing Strategies

How We Use Video to Market Vacant Properties

We take 20-35 hi-definition photos for all our listings. We then use these photos to create a video and have a narrator read the description of the property to match up with the photos. So when the photos of the kitchen are being shown the narrator will be talking about the kitchen. Please see our samples above. These videos show off the unique features of the home and give the viewer a better feel for the layout, colors and size of the home. A professional intro and outro clip are added to the video and uploaded to YouTube.com to attract more attention and make sure this video gets found. Using video allows us to reach more potential tenants so you have a bigger pool of quality renters interested in renting your property. Not only does video allow more people to view your home, but they can do so from the comfort of their own computer. It will also eliminate a lot of time wasters who do not like the home for some reason versus coming to the home and discovering a reason they do not like the home.

How We Promote the Videos

Once the video is created it will be uploaded onto YouTube.com and titles and key words will be added to make sure the video gets found in as many searches as possible. If you have any questions about our video marketing, or you’re interested in learning more about our property management services, please contact us at Del Val Property Management.

Online Advertising Exposure

We market your property through our property management software called Buildium. It then syndicates the listing out to several websites, including all the popular rental sites like Zillow and Trulia.

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